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How to build a happy community: Dubai developers reveal the secret

02.07.2019
How to build a happy community: Dubai developers reveal the secret

A national-wide community-design policy for developing happier places to live in accepted in the UAE.

This government’s initiative implies to everything communities need to include to support human wellbeing. Ivana Vucinic, head of consulting at the reputable Chestertons consultancy named six urban design goals to make community residents happier:

  • Excellent accessible location,
  • Great connectivity,
  • The abundance of social spaces to communicate with neighbours and relax with family,
  • Possibilities for cultural expression and,
  • Smart systems integration.

Developments built on with the notion of creating a happy place to live in will become more prevalent in the country’s residential market over the coming years, Chestertons said.

Many global studies were carried out to reveal the key drivers that make people happy where they live, which drivers consistently repeat themselves as the most important.

First of all, it is social openness, or how welcoming a community is to different nationalities, customs and cultures. Second is visual appearance, or how much appealing a place seems to potential residents. And the third driver concerns social interaction and integrity: it is about opportunities people will have there to interact with one another and to reach to everything they need at their doorstep.

Developers have supported this focus on happiness, affordability and sustainability, announcing projects incorporating elements that lead to happiness. Apart from Dubai, Ras Al Khaimah’s southern coast on Al Marjan Island, will also have sustainable freehold projects aimed to attract foreign investors and end users.

And in Dubai such new community as Arabian Ranches III reflects the developers’ willingness to contribute to people’s happiness through even redeveloping and enriching their communities with necessary elements. Thus, Emaar is building there a massive 30,000-sq-m central park that will feature a skate park, barbecue zones and jogging tracks, and cycling tracks with a direct connection to Al Qudra Cycling Track, as well as a man-made rivers and outdoor pools. According to Emaar, community projects that feature such themes, such as its newly launched Surf at Creek Beach in Dubai Creek Harbour, have seen strong response from investors and homebuyers.

A happy community also includes such factor as the convenience of working from home and connecting, a model which developers such as Nshama, Emaar and KOA have recognized in Dubai. Nshama’s Una in Town Square for instance, offers studios and one-bedroom apartments that serve as licensed co-working spaces. The development’s 2,000-sq-m lobby lounge will include workstations, a music room, a games corner, TV room and a mini theatre, as well as a pool and gym to encourage socialising among residents.

With an aim to incorporate the happiness theme for homebuyers, Lootah Real Estate Development has featured more greenery in its latest project, Living Garden.

Moreover, as for environmental sustainability, it has become mandatory from Trakheesi (Department of Planning and Development) to have a green building permit before you even start construction.

And lastly, there has also been a renewed focus on affordability as per the transactional market data. Over 75 per cent of property deals in Q2 2019 were transacted in studios, one- and two-bedroom units, with ticket prices mostly under AED1.5 million, implying that investors generally continue to exhibit a strong preference for more affordable options, numbers from Property Monitor conclude.

To always stay up to date with the latest analytics data and real estate prices in Dubai, subscribe to our newsletter using the form below. And in order to sell, lease or buy/ rent housing or commercial properties in Dubai, contact IMEX Real Estate. Our contacts:

Tel. in Dubai, UAE: +971 (50) 2528188 (Whatsapp, Viber, Telegram)

Toll Free Dubai: 800-IMEX (800-4639)

IMEX REAL ESTATE BROKER LLC, UAE

Office 2502, Marina Plaza, Dubai Marina, Dubai, UAE

Email: pm@IMEXre.com

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